Archive for March, 2010

Heineken really nails it…

Now this is a quite brilliant campaign…

March 22, 2010 at 4:50 pm Leave a comment

Data, Information, Knowledge, Wisdom

The DATA, INFORMATION, KNOWLEDGE, WISDOM model has helped many think out the challenges in delivering business transformation in a number of different ways.

This model is more philosophical than purely scientific/executional. I have found that framing challenges in this was leads to more varied solutions:

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March 18, 2010 at 6:27 pm Leave a comment

The Internet of Things

March 17, 2010 at 2:33 pm 1 comment

Who clicks on banner ads these days?

Well, plenty of companies still invest in display-based online media. It is getting more clever in trying to grab favor and attention with the consumer.

Here is a great site that provides an archive of key brands banners and is a good reference when coming up with new ideas:

March 11, 2010 at 2:50 pm Leave a comment

How Are Companies Leveraging Social Media?

A nifty illustration (courtesy of FlowTown) and great fodder for those exec presentations where people still ‘don’t get it’ – How Are Companies Leveraging Social Media?

March 8, 2010 at 9:23 pm Leave a comment

voxdialog’s ‘Digital Drums’

voxdialog provides organizations with the framework, tools, content and digital channel capabilities to create unrivalled digital brand momentum, partner collaborations & consumer engagement. This blog gives you the insight and tools to be inspired and get going

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I have been impressed with the urgency of doing. Knowing is not enough; we must apply. Being willing is not enough; we must do... Leonardo da Vinci (April 15, 1452 – May 2, 1519)
March 2010

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