Creating viral content that spreads like wildfire

August 11, 2010 at 5:09 pm Leave a comment

So, on the 10th of August a really interesting story about a disgruntled employee dramatically quitting her job popped up and spread virally (click image for the post):

It was witty, directed and scornful of her boss – it was brave and she was liekly never to get a job again for this action – overall it was inspirational.

But alas, it was none of the above. It was a lesson for us all on how to create viral content (click on the image for the follow-up post)

Brilliant nonetheless!

So, what was so great. They had the right ingredients:

  1. A story of the employee wronged – we could all relate in some way or our friends could
  2. They mentioned a hugely popular blog site – www.techcrunch.com
  3. They mentioned a popular trading site – www.scottrade.com
  4. They mentioned a wildly successful Facebook game – Farmville (people love it or hate the updates they get about lonely lost black cows)
  5. They had a very attractive girl with costume changes and derogatory slang – HOPA
  6. It showed emotion and articulation
  7. The pictures bound the story and kep traffic on the site and drove repeat visits

Not possible with all situations where viral content needs to be created but it certainly gets the thinking going for sure.

CBS has a good story here

Entry filed under: Uncategorized. Tags: , .

Igniting YouTube – Think outside the box The (Twitter) mood of the USA

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

Trackback this post  |  Subscribe to the comments via RSS Feed


voxdialog’s ‘Digital Drums’

voxdialog provides organizations with the framework, tools, content and digital channel capabilities to create unrivalled digital brand momentum, partner collaborations & consumer engagement. This blog gives you the insight and tools to be inspired and get going

-> share this blog!

Bookmark and Share

Inspiration

I have been impressed with the urgency of doing. Knowing is not enough; we must apply. Being willing is not enough; we must do... Leonardo da Vinci (April 15, 1452 – May 2, 1519)
August 2010
M T W T F S S
 1
2345678
9101112131415
16171819202122
23242526272829
3031  

Twitter Account @voxdialog

RSS Social Media on YouTube

  • An error has occurred; the feed is probably down. Try again later.

%d bloggers like this: