Posts tagged ‘facebook’

Facebook vs. Twitter 2010 statistics



February 17, 2011 at 9:38 pm Leave a comment

Obsessed with Facebook (via Mashable)

Great infographic from Mashable

 

January 14, 2011 at 11:12 am Leave a comment

Facebook: Groups vs. Pages

I get asked often about whether to set up pages or groups for social media engagement.

Here are some online resources that really help:

August 16, 2010 at 1:21 pm Leave a comment

Cool social media – Ford Fiesta Movement

I truly believe that social media does not just exist on the web. It takes virtual interaction + real interaction + real-world events/actions.

A great example of a company using this is Ford.

Picture 9

An isiders view is presented here:

June 17, 2009 at 4:46 pm Leave a comment

Facebook food for thought No. 5

Vodpod videos no longer available.

more about “Facebook Gangsta“, posted with vodpod

June 13, 2009 at 4:16 pm Leave a comment

Facebook food for thought – No. 4

Facebook has sold a 1.96% stake for $200m (£126m) to a Russian internet firm, a move that values the social networking website at $10bn

$10bn for what? Access to a massive list of customers that engage with each other, that love your platform…

Lots of spin-off businesses will come from the alliances that are being formed with Digital Sky Technology’s (DST) and Microsoft. A quite clever, ‘traditional’ approach to business in the modern world. Where will this go. My predications:

  • Facebook announce another 2 or 3 aliances in the next 12 months
  • Joint spin-off products come out within 12 months
  • IPO within 18 months

Money on the barrel-head – let’s go…

May 26, 2009 at 9:04 pm Leave a comment

Facebook food for thought No. 4

May 5, 2009 at 2:49 pm 2 comments

Hold ’em or fold ’em?

Inside Social Games gives us a look at the top 25 Facebook games at the moment:

Texas Holdem Poker has a choke-hold on the top spot. So popularity is fed by basic human elements of needing to feel exhillerated by the win or the chase to fame, fortune and recognition. Let’s also look at the design of the app:

Profile pictures + simulated dealer chat (just as much personality as Vegas dealers if you ask me – lol) + real-time chat + competition + real-to-life game play seems to really work.

The onboarding process keeps this compelling through showing how many of the people in your network are already playing and offering advice and/or a shotcut straight through to the experience:

picture-2

So what does this tell us about designing Facebook apps:

  • Real-world simulation can work if you keep it authentic
  • The social elements must be there – from chat to visual to audio stimulus
  • You are on a winner if you play to human psychological needs such as self-actualization
  • Building initial demand and then letting it go viral is important

May 4, 2009 at 4:40 pm Leave a comment

Facebook food for thought – No. 3

April 8, 2009 at 1:02 am 1 comment

Facebook flexes it’s muscles…

April 4, 2009 at 4:32 pm Leave a comment

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I have been impressed with the urgency of doing. Knowing is not enough; we must apply. Being willing is not enough; we must do... Leonardo da Vinci (April 15, 1452 – May 2, 1519)
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